Situation of leisure agriculture in Zhejiang and countermeasures for its development

Key words: 
• agriculture /
• leisure /
• sustainable development /
• Zhejiang /
• countermeasure

Abstract: By using the method of industry statistics , documentary investigation and vist on-the-spot , the author makes the study on the situation of the 1isure agriculture in Zhejiang Province and countermeasure for its development.The result showed that the growth of the lisure griculture in Zhejiang Province was based on such factors as the development of economy , the improvement of environment , the demand of market and so on .There comes into being many types of the lisure agriculture , such as recreational farm, agriculture zones , agricultural industry , agri-commercial circulation , agri-park , tourist commities base , tourist attraction and experience in farmers house in the course of development .As a result , there have been lots of features such as the great help to pull the industry , the multi-source of investment , the conformity of different agricultural element and producing style , the effect for farmer to obtain more employment and income .It also brings about new opportunities for the development of tourism .But there still occurs some problems in the course of the industry development .There is no efficient and standard administration department and proper measures .Neither any scientific methodology nor professionals in view of business operation , and therefore the business consumption level is still very low .Finally , the study on basic theory and application techniques is still rare .For those problems , some practical measures must be taken to keep the healthy development of leisure agriculture .[ Ch , 10 ref .]