Image orientation and extension strategies of ecological tourist resorts

QIAN Hang-yuan; YAN Shao-jun; ZHU Quan; YIN Qi-kang

Volume 22 Issue 2

Feb. 2017

Turn off MathJax

Article Contents

Abstract

References

Article Navigation > Journal of Zhejiang A&F University > 2005 > 22(2): 211-215

ZHANG Lei, XU Yimeng, BAI Meixia, et al. Effects of biochar combined with organic amendments on carbon composition and eco-enzymatic stoichiometry of red soil[J]. Journal of Zhejiang A&F University, 2024, 41(3): 506-516. DOI: 10.11833/j.issn.2095-0756.20230468

Citation:

QIAN Hang-yuan, YAN Shao-jun, ZHU Quan, et al. Image orientation and extension strategies of ecological tourist resorts[J]. Journal of Zhejiang A&F University, 2005, 22(2): 211-215.

Image orientation and extension strategies of ecological tourist resorts

1.
.School of Humanities , Zhejiang Forestry College , Lin’an 311300 , Zhejiang , China;
2.
School of Tourism , Zhejiang Forestry College , Lin’an 311300, Zhejiang , China;
3.
Taiyang Township Government of Lin’an City , Lin’an, 311300, Zhejiang , China

Funds:

浙江省教育厅资助项目(20010262)

Received Date: 2004-09-13
Rev Recd Date: 2005-01-18
Publish Date: 2005-06-20

Abstract

In China , the investment and development of ecological tourist resort has become one of the most important practices in the tourism industry .The development of a tourist resort depends not only on natural resources , geographical conditions and market requirements but also on the image planning and extension strategies in a market with fierce competition .The image planning and extension strategies include the image orientation and design , the slogans design , concrete methods and skills for image extension and etc .A case study of Liangxi Agricultural Ecological Tourist Resort , Taizhou City , was conducted .[ Ch , 8 ref .]
- ecological tourist resort,
- image planning,
- extension strategy,
- Taizhou City

Relative Article

[1]	HUANG Xiaojie, DING Jinhua, WANG Daqing. Spatiotemporal evolution and regulation strategies of ecological risks in green space landscape in the water network area of southern Jiangsu . Journal of Zhejiang A&F University, 2024, 41(6): 1283-1292. doi: 10.11833/j.issn.2095-0756.20240169
[2]	REN Dianting, ZHANG Jun, JIN Xin, LI Ping, WANG Yixiang, GE Hongli, TAO Jixing. Simulation and prediction of tree species composition change of forests in Taizhou City . Journal of Zhejiang A&F University, 2023, 40(3): 608-616. doi: 10.11833/j.issn.2095-0756.20220341
[3]	JIN Mengli, HU Jun, QI Shi, LU Jinsheng, LI Yue, JIANG Jiuhua. Reconstruction measures of species diversity of low-function Platycladus orientalis forest in Beijing . Journal of Zhejiang A&F University, 2020, 37(1): 27-35. doi: 10.11833/j.issn.2095-0756.2020.01.004
[4]	PENG Chenchen, CAI Yumei, BIAN Zhenxing. Delineating an ecological red line in Yantai, Shandong Province . Journal of Zhejiang A&F University, 2018, 35(5): 818-828. doi: 10.11833/j.issn.2095-0756.2018.05.005
[5]	GUO Liang, ZHENG Ruolan, WU Caihua, HU Guang, HU Shaoqing. Floristic analysis of coastal wetland plants in Taizhou Bay, Zhejiang, China . Journal of Zhejiang A&F University, 2016, 33(5): 762-767. doi: 10.11833/j.issn.2095-0756.2016.05.006
[6]	ZHU Quan. Tourism development strategy in Qingyuan County under the brand of “the Chinese county with the best eco-environment” . Journal of Zhejiang A&F University, 2012, 29(3): 435-439. doi: 10.11833/j.issn.2095-0756.2012.03.018
[7]	GU Xiao-yan, MENG Ming-hao, YU Yi-wu. Comprehensive development of leisure agriculture and outdoor activities . Journal of Zhejiang A&F University, 2012, 29(1): 104-110. doi: 10.11833/j.issn.2095-0756.2012.01.018
[8]	YANG Wen-jian. Design on brand image building of special local produces . Journal of Zhejiang A&F University, 2011, 28(5): 789-793. doi: 10.11833/j.issn.2095-0756.2011.05.018
[9]	HUANG Hui-jun, LI Ming-qi, FANG Shan-yong. Image design of forest certification in China . Journal of Zhejiang A&F University, 2010, 27(2): 287-291. doi: 10.11833/j.issn.2095-0756.2010.02.021
[10]	SI Zhen. Ecological view of garden design strategy . Journal of Zhejiang A&F University, 2009, 26(3): 421-426.
[11]	ZHANG Ming-ru, WEN Guo-sheng, YAN Wen-hong, HOU ping, ZHAI Ming-pu, ZHANG Jin. Growth strategy of Rhus typhina clonal ramets in the hilly area of the Taihang Mountains . Journal of Zhejiang A&F University, 2008, 25(3): 282-288.
[12]	YANG Wen-jian. Developing brand images for agricultural products . Journal of Zhejiang A&F University, 2007, 24(2): 221-224.
[13]	Lu Yu-long, JINAi-wu, WANG Guo-hui. Social factors of Phyllostachys pubescens management in Huangyan District of Taizhou City . Journal of Zhejiang A&F University, 2007, 24(2): 209-213.
[14]	WU Wei-guang, ZHAO Ming-shui, LIU Wei, ZOU Zu-xing, GU Lei. SWOT analysis-based management strategy of National Nature Reserve of Mount Tianmu . Journal of Zhejiang A&F University, 2006, 23(1): 13-18.
[15]	SHEN Yue-qin, LIU Jun-chang, LI Lan-ying, ZHENG Zhen-hua. Economization of ecotype resource :choice of natural forest conservation strategy in China . Journal of Zhejiang A&F University, 2004, 21(3): 303-308.
[16]	XIAO Sheng-he, YU Yi-wu, LI Jian, NI Hui-li. Ecotourism image design of Jincheng Town , Lin^,an City . Journal of Zhejiang A&F University, 2003, 20(1): 84-89.
[17]	ZHU Xi, CHEN Qing-juan, ZHAN Wei-jun, WANG Mei-rong. On the birds of Hangzhou City , East China . Journal of Zhejiang A&F University, 2002, 19(1): 36-47.
[18]	LI Ming-hua, QIAN Hang-yuan. Participatory rural technique spreading mechanism . Journal of Zhejiang A&F University, 2000, 17(1): 1-4.
[19]	Zhuxi, Chen Changqi, Jiang youngjin, Yu tianxi. Studies on the Avifauna in Yongkang of Zhejiang . Journal of Zhejiang A&F University, 1996, 13(2): 174-193.
[20]	Shi Defa, Guo Liang, Lü Hongfei. Flora of the Taizhou Islands . Journal of Zhejiang A&F University, 1996, 13(1): 48-52.

References
Proportional views

Cited by

Periodical cited type(1)

林洲源，胡斌，江建锋，杨海峻，李子川，柴彦君，吴嘉俊，王玉林，王卓哲，童文彬. 不同类型生物质炭施用对旱地黄红壤肥力的影响. 农业工程学报. 2025(03): 106-116 .

Other cited types(0)

通讯作者: 陈斌, bchen63@163.com

1.
沈阳化工大学材料科学与工程学院沈阳 110142

Get Citation

PDF

XML

Article views(1404) PDF downloads(206) Cited by(1)

Proportional views

Image orientation and extension strategies of ecological tourist resorts

1. .School of Humanities , Zhejiang Forestry College , Lin’an 311300 , Zhejiang , China;

2. School of Tourism , Zhejiang Forestry College , Lin’an 311300, Zhejiang , China;

3. Taiyang Township Government of Lin’an City , Lin’an, 311300, Zhejiang , China

Funds:

浙江省教育厅资助项目(20010262)

Received Date: 2004-09-13

Rev Recd Date: 2005-01-18

Publish Date: 2005-06-20

Key words:

Abstract: In China , the investment and development of ecological tourist resort has become one of the most important practices in the tourism industry .The development of a tourist resort depends not only on natural resources , geographical conditions and market requirements but also on the image planning and extension strategies in a market with fierce competition .The image planning and extension strategies include the image orientation and design , the slogans design , concrete methods and skills for image extension and etc .A case study of Liangxi Agricultural Ecological Tourist Resort , Taizhou City , was conducted .[ Ch , 8 ref .]

Image orientation and extension strategies of ecological tourist resorts

Abstract

References

Proportional views

Cited by

Periodical cited type(1)

Other cited types(0)

通讯作者: 陈斌, bchen63@163.com

Related

Proportional views